iQ 360 logo

Elements of Advertising

Visual

69 – Logo Design

Accuity Logo

Rationale

Accuity, a progressive accounting and consulting firm, embraces evolution and collaboration through leadership, integrity and trust. The arrow, a nod to the company’s focus on innovation, is surrounded by a circle symbolizing trust and protection. A sharp cutout in the circle represents Accuity’s insightful business acumen.